50 Best A/B-Tests we ran in 2024 (generated €7+ Million)

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How Fast Could Your Business Grow if You Doubled Your Conversion Rates?

Imagine making an additional 5, 10, 20, 50, 100, or even 500 sales every single day without spending more on ads...

That would make a huge difference to your bottom line, right? It would probably help you outspend your competitors, grow even faster, and become the dominant brand in your industry.

Conversion Rate Optimization often sounds too good to be true.

We know it does, because let’s face it—doubling your conversion rate is no small feat. CRO is probably the topic within e-commerce that has more checklists and best practices than anything else, yet most will not get you any results...

Most CRO checklists are made for marketing purposes. Their goal is to get attention, not to help you become more successful.

This file is different – it’s based on real-world results.

Here’s the thing:

Over the last five years, our agency has teamed up with over 100 of the world’s leading consumer brands like HelloFresh, SNOCKS, Purelei, Giesswein, KICKZ, and SendAFriend.

We've run more than 2,500 A/B tests during this time and continually develop new strategies and tests for these global brands.

What did we find?

Just a handful of strategies actually deliver results. Believe it or not, more than 90% of the so-called best CRO practices out there are outdated and completely ineffective!

We're not keeping these secret findings to ourselves.

We’ve handpicked the most effective strategies - proven across hundreds of brands and industries - into an easy-to-use files.

And we're offering it at a fraction of what you'd typically pay for a single A/B test.

This file isn’t just another collection of "best practices."

These are battle-tested and revenue-boosting strategies that have already generated over €7 million in revenue for our clients.

The probability of you not increasing your conversion rate with these hacks is close to zero.

If you apply all of these strategies and don’t see any results, we’ll refund your purchase — no questions asked.

Made by Industry Experts

About Us

Our Agency (DRIP Agency) was founded in 2019. Within 5 years, we have grown from a 2-person startup to a company with 46 experts. Which makes us one of the largest testing & CRO boutique agencies in the world.

We took all of our knowledge & learnings from running more than 2,500 A/B-Tests for multi-billion enterprises as well as startups and scale-ups and put them into applicable Resources.

Our mission with the A/B-Testing Library is to make top-tier CRO insights accessible to businesses of all sizes, enabling you to rapidly increase your conversion rates with proven strategies.

TRUSTED BY 2.700+ BRANDS
Sick of seeing no results?

Pull the plug on Tactics that don't yield any results 🔌

Here's why our Resscources are constantly helping companies to improve their Conversion Rates:

🧪 Statistically Proven

We only include strategies in our files that have been successfully tested by us. Our data is so robust that we frequently collaborate on studies with universities.

🖨️ Copy & Paste

Simply copy the features from the Figma file for your shop. No need to reinvent the wheel.

🧑🏼‍🔬 Best of the Best

We have run more than 2.500 A/B-Tests for Global Brands. You directly profit from our experience for a fraction of the price.

Frequently Asked Questions

In this File you will get access 50 Conversion Strategies that have been tested by us. In total these tests generated over €7 Million for our clients. The File is made in Figma. After purchasing you will receive the Figma File via Mail.
You simply need to download it and open it in Figma.

No - these Optimizations work for every Shop - no matter what platform you are using!

Absolutely! Especially when you are small and might not be able to test everything this file will help you to see what is working for big brands and what is currently working.

In the best case yes! The only way you are able to say exactly how much more money these optimizations bring you is by testing them.

Well, that is a great question! We have a unique perspective since we are one of Germany's biggest A/B-testing & CRO Agencies. We work with start-ups, scale ups and even companies that are listed on public stock exchanges. We make our money by running experimentation & CRO programs for them. The A/B-Testing Library is our way to share all of our knowledge to those that are just beginning their journey

Backed by Data

Our company slogan is "Less Ego, More Data." We only use optimization ideas that are proven to work based on solid data.
2.500+

Actual Test Results

In the Testing Library, we handpicked the most impactful optimization ideas from the 2,500+ A/B tests we ran with our agency.
€200 Million

Additional Revenue

Our A/B tests and optimization resources have generated over €200 million in additional revenue for leading eCommerce brands.
8.2 Billion

Analyzed Data Points

We used all of our 8.2 billion data points collected over the last 5 years to create the most impactful CRO optimizations.